Kelley Austin - Marketing Cloud & Pardot Solutions

Services

New Product Implementation

Ready to take your marketing automation and personalization efforts to the next level? From Formal Projects that have a defined scope, timeline, and project team to Foundation Projects (our version of a QuickStart), we’re ready to help set your marketing team up for long-term success. We provide implementation services ranging from out-of-the-box complexity to fully custom solutions for your business.

Product Enhancements

If you have Marketing Automation implemented, but it’s stagnant, we can review your current setup and help make suggestions on how you can enhance your use of the tools.

Cross Cloud Solutions

Do you need to connect sales, service and marketing? Marketing Cloud Connect is an API integration that connects your Marketing Cloud instance with other Salesforce systems, such as Sales Cloud and Service Cloud. We’ll work with you to set up the MCC integration utilizing best practices. We also provide cross cloud solutions that involve API integrations or SDKs (Software Development Kit).

Data Migration

Ready to upgrade from Mailchimp, Hubspot, or any other platform? We can help put together a full migration plan to get everything moved over and ready to go.

Managed Services

We have a lot of clients that utilize our team on an ongoing basis for marketing automation help. We act as an extension of your Marketing team and bring the expertise you need to drive value with marketing automation and personalization.

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Implementation Repair

If you originally had your marketing automation tool setup or tried to self-implement but never got your systems off the ground, we can help you start seeing results and make any necessary repairs.

SMS Short Code Registration

If you have Mobile Studio with Marketing Cloud and need to register your short code for SMS, we can help walk you through the process to get everything set up.

Email Template Design

Many of our customers design their emails in external design programs and have us build them as email templates in Marketing Cloud or Marketing Cloud Account Engagement (Pardot).

Products

Marketing Cloud Engagement: Professional, Corporate, Enterprise

The leading platform for marketers, seamlessly integrating customer segmentation, personalized messaging, social media, email marketing automation, analytics, and campaign management. With Marketing Cloud Engagement you can foster meaningful engagement, strengthen customer connections, and cultivate loyalty through the delivery of relevant and valuable content or experiences.
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Marketing Cloud Account Engagement (Pardot): Growth, Plus, Advanced, Premium

The platform designed to help companies boost revenue and enhance buyer engagement by consolidating customer data onto a single platform and leveraging AI to scale account relationships. Whether you want to implement demand generation or account-based marketing strategies, Account Engagement can help you get there.
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Marketing Cloud Growth Edition

Growth Edition helps small businesses connect teams, create AI-powered campaigns, and personalize customer relationships. With Data Cloud built-in, marketers can automate full-funnel campaigns and journeys, personalizing every step with a Unified Customer Profile that makes all your marketing, sales, service, and commerce data immediately actionable.
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Marketing Cloud Journey Builder

Journey Builder is the core campaign management tool within Marketing Cloud Engagement, featuring user-friendly AI capabilities such as send-time optimization, engagement frequency analysis, and multivariate testing. Pre-built Journey templates enable you to quickly start sending promotional and transactional emails, mobile messages (including push and SMS), and messages through any custom channels.
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Marketing Cloud Email Studio

Email Studio helps marketers create and send email campaigns, manage subscriber lists, and track campaign performance. With unlimited content creation capabilities, AI-driven decision-making, and effective subscriber engagement management, marketers can develop an email program that consistently delivers impressive results and value.
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Marketing Cloud Mobile Studio

Mobile Studio, part of Marketing Cloud Engagement, helps marketers create, deploy, and manage mobile marketing and transactional messaging from a single platform. Mobile Studio supports SMS, WhatsApp, mobile push, and app messaging, allowing brands to connect with on-the-go customers through their preferred channels and devices.
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Marketing Cloud Advertising

Formerly known as Advertising Studio, Marketing Cloud Advertising helps marketers coordinate campaigns with social, mobile, sales, and customer service efforts and enhance your email marketing goals with advertising. With Marketing Cloud Advertising you can activate your CRM data for targeting or create ad campaigns in your customer journeys using Journey Builder.
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B2B Marketing Analytics

Maximize marketing and sales efforts with advanced marketing analytics. Explore your data, get insights into your marketing performance, and quickly take data-driven actions. B2B Marketing Analytics is available in Marketing Cloud Account Engagement Plus, Advanced, and Premium Editions with Salesforce Enterprise Edition or higher.
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Slack for Marketing

With Slack for Marketing you can drive campaign efficiency with workflow automation and unify go-to-market activities by pulling all stakeholders, conversations, tools, and insights into one central place. Securely bring your internal and external teams together in real time with the power of Slack.
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Marketing AI

Salesforce Marketing AI tools include predictive analytics for forecasting customer behavior and campaign performance, chatbots, recommendation engines for personalized product suggestions, and tools like Einstein Copilot — your virtual assistant that draws from your customer data to provide recommendations and drafts of content.
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Marketing Cloud Einstein

Use AI to understand your customers’ engagement and behavior. Einstein for Marketing Cloud provides insights and data to inform your marketing activities with features such as Einstein Engagement Scoring, Einstein Send Time Optimization, Einstein Behavior Scoring, and much more.
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Data Cloud for Marketing

With Data Cloud, marketers can swiftly access and act on unified data to drive growth and increase customer loyalty. Data Cloud enables marketers to reduce acquisition costs through advanced segmentation and targeted advertising while increasing conversion rates with AI-powered next-best-offers and personalized customer journeys.
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Marketing Cloud Personalization

Formerly known as Interaction Studio, Marketing Cloud Personalization allows you to unify customer engagements across your website, app, email and other touch points, to generate preferences and affinities that power real-time one-to-one offers, messages, and experiences.
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Marketing Cloud Intelligence

Known previously as Datorama, Marketing Cloud Intelligence, helps marketers optimize spend and customer engagement by utilizing an intelligent marketing analytics platform that is powered by AI. With Marketing Cloud Intelligence you can ingest 100% of your marketing data and turn that data into actionable insights to help your marketing teams save time and make more informed decisions.
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Loyalty Management & Referral Marketing

With loyalty management and referral marketing software built directly into the Salesforce platform, you can design personalized programs based on customer preferences and maximize program effectiveness with predictive insights and analytics. Create AI-powered referral programs to acquire new customers, drive product adoption, and grow sales.
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