ENERGY & UTILITIES

energy & utilities

We Help Energy & Utilities Companies Drive Revenue and Reduce Operational Costs with Salesforce

With Salesforce as your CRM, energy and utilities companies can gain visibility into customers, build a robust sales or program participation pipeline, better manage program portfolios, and deliver meaningful service experiences for consumers.

From empowering an energy and utilities company to boost revenue and simplify their sales cycle with Salesforce to helping an oil and gas company unify the customer, partner, and employee experience, we’ve consistently delivered Salesforce solutions that drive efficiency, enhance customer satisfaction, and support long-term growth. We have experience working with each of the following:
  • Oil & Gas
  • Power & Utilities 
  • Renewable Energy
  • Water & Waste
  • Thermal power energy
Salesforce Energy & Utilities industry collage

Customer Stories: Energy & Utilities

An Oil & Gas Company Transforms their Salesforce Org

A leader in the Energy & Utilities Industry grows their marketing and sales efforts with enhancements in Sales Cloud, Service Cloud, Experience Cloud, and more.
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Learn How A Company in the Energy & Utilities Industry Drives Innovation with Sales Cloud and Managed Services

By building trust with a company in the Energy & Utilities Industry, we helped our client increase their ROI in the Salesforce platform.
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Learn How A Company in the Energy & Utilities Industry Boosts Revenue and Simplifies the Sales Cycle with Salesforce

After implementing Sales Cloud for our client in the Energy & Utilities Industry, sales reps can work more efficiently and gain back time spent on tedious operational processes.
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A Clean Energy Company Powers Ahead

After a company rebrand, our client in the Energy & Utilities Industry needed assistance with seamlessly transitioning their current customers in Marketing Cloud.
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Salesforce for the Energy & Utilities Industry: Common Questions

I need ongoing support with my Salesforce org. How can I manage my solution?

Whether you’re an oil and gas company or energy provider, we have experience helping companies in the energy and utilities industry streamline service, sales, and customer operations with Salesforce. If you’re looking for strategic guidance and support with your Salesforce org, our Salesforce Excellence Program (Premium Managed Services) is the best fit. If you’re in need of day-to-day help with tasks on the Salesforce platform and see the benefit of working with a firm vs. hiring internally, then our Managed Services offering is the way to go.

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How can I improve my sales process and reduce churn with Salesforce?

With Sales Cloud for the energy and utilities industry, you can automate the contract lifecycle and unify multiple customer data sources, analytics, and business processes into a single system. Quickly onboard customers and reduce churn by providing personalized service with agile pricing, forecasting, and portfolio optimization.

In Action: We guided our client through a digital transformation with Salesforce, streamlining their customer, lead, and product information into a single system with Sales Cloud. This consolidation eliminated inefficiencies that were slowing down their sales pipeline. As a result, their sales reps can now focus on closing more deals, driving growth and profitability.

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How can I provide personalized partner and customer experiences with Salesforce?

Salesforce Experience Cloud gives you the ability to stay connected with your partners and customers through interactive portals. This greatly reduces the need for human interaction and speeds up communication. Contract Management Portals allow you to easily provide suppliers and trade allies with instant project status, seamless approvals and faster reimbursements while Customer Self Service Portals can help you deflect contact center calls with automation.

In Action: We developed a custom Experience Cloud site for an oil and gas company to track sales dedicated to charity programs. This initiative enables them to donate a portion of sales to local charities based on special branding at gas stations nationwide. The site also simplified the enrollment process for participating wholesalers and tracks the success of each location.

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How can I improve my quoting processes with Salesforce?

Salesforce CPQ (Configure, Price, Quote) for energy and utilities allows you to deliver the correct quote every time. Whether you’re a retail energy company or a regulated utility, industry-specific CPQ provides you with tools you need to meet your customers needs such as advanced order capture, guided selling, and support for multi-site, commodity, and non-commodity products and services.

In Action: We helped an energy and utilities company simplify the process of creating contracts and quotes with Salesforce. This streamlined the sales process for sales reps who can now focus on closing more deals. With Salesforce, sales reps can work more efficiently and gain back some of the time they were spending on tedious processes such as typing out contracts and searching through spreadsheets. 

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How can I increase customer engagement with multichannel support and digital self-service tools?

From omni-channel routing, to live chat and messaging to Einstein bots, Salesforce Service Cloud provides energy and utilities companies with endless possibilities for unifying and personalizing the customer experience. With Einstein 1 for Service, you get access to everything included in the Energy & Utilities Cloud Sales & Service edition, plus Service Einstein AI, Data Cloud, Slack, and more.

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How can I boost mobile worker productivity and optimize scheduling with Salesforce?

Salesforce Field Service for energy and utilities enhances dispatcher productivity with a user-friendly console that easily organizes candidates by availability and skill. The scheduling and optimization engine automates resource allocation, reducing travel time and ensuring compliance with service-level agreements. With features like real-time asset tracking and work order management, Salesforce Field Service empowers your mobile workforce to operate more efficiently.

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How can I connect my data across Salesforce and multiple software applications, including legacy CIS data?

Energy and utility companies often struggle to connect data and processes across multiple software applications layered over a CIS system. A CRM for utilities unifies these processes on a single platform, enabling faster issue resolution and seamless integration with legacy CIS data. With Salesforce Data Cloud, you can drive near-real-time actions by leveraging real-time energy consumption, asset health, and performance data.

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What can we do for your business?

At Kelley Austin we're proud to provide tailored Salesforce solutions across a variety of industries. Our expert knowledge and many years of experience in all aspects of the Salesforce ecosystem have earned us high levels of satisfaction from our clients.

We're ready to find the right solutions for your industry today.

Testimonials

Our Clients Say

“Efficient, agile, intuitive, understands our business and has prevented us from creating future headaches. What more could I ask for!”
— Energy Industry Client